Our premises are designed to carry out qualitative studies.

Consumers meeting rooms

1 focus room for groups (37,5m²) equipped with a one-way mirror and an audio return enabling our clients to see in real time the consumers’ reactions.

Focus groups enable to gather consumers around a product or a theme.
In particular they enable to test product concepts or to select prototypes early in the product development process.
Projective techniques used in focus groups enable to identify the anchorage and rejection points.

Salle focus groupe
Salle focus client
Local 2

Individual interview rooms

  • In our premises : rooms for individual interviews equipped with a video-conferencing system
  • All our interviews are recorded and often filmed
  • In France and abroad : a network of partners having rooms for individual interviews